Manage Multiple TikTok Accounts

Does it take up too much of your time as a social media manager to manage multiple TikTok accounts?

First way to manage multiple TikTok accounts:

▶️ Through the social network itself. From the platform, you can add several accounts and jump between them when you need to post or review some metrics. 

Tap on Account > Settings and Privacy > Switch account. If you want to add a new account, follow these same steps and tap on Add account instead of Switch account. 

Another option for managing several TikTok accounts in a browser or the app is Metricool!

▶️ From the tool dashboard, you can manage your TikTok accounts with all the functions you need in one place: just click to switch accounts and you’re ready to go. 

If you manage other social media networks too, this gives you access to all your work through the same platform. 

Sounds good, doesn’t it?

How to Manage Multiple TikTok Accounts with Metricool

If you’ve chosen to try Metricool to manage multiple TikTok accounts: congratulations, this post is for you.

Before we get into everything you can do with Metricool on TikTok account management, first you have to sign up for a free account so you can practice everything you learn and experience it first-hand.

If you already have a Metricool account, skip this step, and let’s get started.

Metrics

Without analysis there is no progress, right? Metrics are as important as the content you share on TikTok. You know it and so does Metricool. 

So, the first thing you see on your Metricool dashboard is how your videos are performing, with several metrics. 

This data gives you information on how well your TikToks have done and a global overview of your content to decide whether you’re moving in the right direction or need to change tack, plus it will also tell you which videos to boost to keep growing. Also, you can group metrics together however you choose.

❇️ Views

The number of views you got over a selected time period and the number of videos you posted. 

Use different time periods on Metricool so you can compare results and see your progress in number of videos and views.

❇️ Interactions

This information is key if you want to understand how your audience reacts to the content you share. The more interactions you get, the better chance of your TikTok videos going viral.

What will you find in this TikTok section with Metricool?

• The number of total interactions with your videos, including likes, comments and shares.
• How many likes.
• How many comments on your videos.
• How many times users have shared your TikTok.

❇️ Videos

If the details bog you down, this section will get you out of more than one jam. 

On the final screen of TikTok metrics, there’s a list of all the videos you’ve posted with the date, number of views and interactions. 

To sum up: a quick glance and you know which TikToks were successful last month. 

As you can see, a full summary and metrics at a glance for your TikTok videos it’s essential to manage multiple TikTok accounts and keep growing your content.

TikTok Scheduler

This function is a favorite with any community manager on any social network: programming content. And it’s no different when you need to manage multiple TikTok accounts.

With Metricool you can schedule your TikTok videos to post on the date and time you choose. 

In this case there are two types of planning:

• If you have a TikTok business account you have the automatic publication of videos.
• If you have a personal TikTok account, the planning is semi-automatic because TikTok does not allow it and the last step has to be done by you from the application itself. Our recommendation to speed up your work is to record several videos and schedule them from Metricool, as you would do with any social network, well: spend an afternoon to schedule the content you are going to share.

By programming your content, you’ll save time and then all you have to do is wait for Metricool to alert you: knock, knock…it’s time to post your TikTok!

And success is yours.  

TikTok Ads analytics

Normally do TikTok Ads campaigns? Then you’ll know how important it is to measure the results of each of your campaigns.

On Metricool, you have all the info and performance for your TikTok Ads campaigns. All the data you need to see how it worked and draw your own conclusions. Are you heading in the right direction? Should you do a sharp U-turn?

TikTok analytics on Metricool focus on two main sections:

▶️ Account

Here you get information on the results of your campaigns on all levels of TikTok account management. It is divided into scope, results and performance, each with key information to see how your ads performed.

• Scope: number of impressions and cost.
• Results: number of clicks and conversions from your ads.
• Performance: how your ads performed in CPM, CPC and CTR. 

▶️ Campaigns

A list of the campaigns you’ve made with your ads so you can see how they worked at a glance.

You also have information in each section of the campaign: date, impressions, clicks, conversions, CPM, CPC, CTR and cost of each one. You can also organize them however you want to prioritize one metric over the others.

TikTok reports 

One of the most tedious tasks about TikTok account management is compiling all the information at the beginning of each month to deliver it to your clients or use it in your media kit.

With Metricool, you can download performance reports on your work with TikTok and TikTok Ads in just one click, in PDF or PPT. Plus, you can add your client’s logo or your own brand to personalize them.

Now you’ve seen everything Metricool has to offer and how to manage multiple TikTok accounts from one platform.

All you have to do is get working and be a hit on TikTok with your videos!

Want to learn more about Metricool? 

▶️ Metricool mega tutorial ◀️

Carlos Bravo , 17 May 2022